RECENT POSTS

Oh Joy Vendors

Oh Joy! Pop-up Vendors

The first OH JOY POP UP will be held just in time for the holidays,...
Wish-Plan

STOP Random Acts of Marketing

Marketing is on every business owner’s mind, but it often falls to the bottom of...
iStock_000018278455XSmall

Is Facebook failing your business?

To learn even more about how to optimize social media and Facebook for your business,...
thinkdo

What’s keeping you from getting it done?

What keeps you from getting started on something you know you should do, perhaps even...
mailbox

Does your email DELIVER?

winter frozen mail box under snow We hope to see you...

MARKETING STRATEGY

Wish-Plan

STOP Random Acts of Marketing

Marketing is on every business owner’s mind, but it often falls to the bottom of...
begin

Are you ready for change?

In a world of almost exclusively online customer outreach and instant gratification, it can be...
SUPERHERO

Marketing changes people

Marketing changes people. That’s what marketing is for. Marketing is the act of telling a...
pizza

You are not pizza. Gather some ideal client intelligence!

I know very few people who don't like pizza. Sure, there are lots of people...
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The forgotten fourth step of marketing

Seth Godin wrote about looking at marketing in four steps. From invention to design to...
workbackwards

Work backwards

Product development isn't about coming up with something you think is great and then finding...

BUSINESS GROWTH

Oh Joy Vendors

Oh Joy! Pop-up Vendors

The first OH JOY POP UP will be held just in time for the holidays,...
thinkdo

What’s keeping you from getting it done?

What keeps you from getting started on something you know you should do, perhaps even...
liveandlearn

Live and learn

Live and learn, right? We can all relate to this statement, but these days I use...
get busy

Get busy

Even if you think you might make a mistake, even if you believe you're not...
journey

A good journey

Where are you headed? Even if you don't know exactly where you'll end up, are...

Following the light

I'm reminding myself of this quote as I prepare to take another BIG leap in...

SOCIAL MEDIA + EMAIL MARKETING

iStock_000018278455XSmall

Is Facebook failing your business?

To learn even more about how to optimize social media and Facebook for your business,...
mailbox

Does your email DELIVER?

winter frozen mail box under snow We hope to see you...
Top4SocialMedia-1024x791

Rachel’s Cheatsheet: Putting the Top 4 Social Media Platforms to Work

Last Thursday afternoon I taught a class on what I consider to be the top 4...
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Why e-mail marketing [still] sizzles

It's true. E-mail marketing [still] sizzles. If you think that the fire in e-mail marketing...